Open to all legal residents of the fifty (50) United States and the District of Columbia, excluding residents of New Jersey, who are 21 years of age and older at time of entry.
There is a limit of one (1) entry per person per day, regardless of method of entry.
There are three (3) ways to enter the Promotion: (a) at checkout, (b) via SMS, or (c) on the Internet.
(a) Entry at Checkout: When you check out you will be given an opportunity to enter by submitting your mobile telephone number. Then follow the on-screen entry instructions to enter and participate in the Instant Win promotion. All entries made at time of checkout must be submitted by 11:59 p.m. ET on 2/28/21.
(b) SMS Entry: Submit an SMS entry from your mobile device (“Mobile Device”) by texting the “Beer Emoji” to 68255. Upon receiving a return text message, click on the link provided and follow the on-screen instructions to enter the Promotion. Carrier’s standard messaging and data rates apply. All SMS entries must be submitted by 11:59 p.m. ET on 2/28/21.
(c) Internet Entry: To submit an Internet entry directly (without sending a text), scan the QR Code graphic on applicable point of sale signage or directly visit www.Heineken.com/US/HolidayKoozie and follow the on-screen entry instructions to enter and participate in the Instant Win promotion. Normal time rates, if any, charged by Internet service provider will apply. All Internet entries must be submitted by 11:59 p.m. ET on 2/28/21.
Prizes (5,000): Five thousand (5,000) prizes will be available to be awarded. Each prize consists of one (1) Heineken branded holiday koozie, with an approximate retail value (“ARV”) of $2.25.